On the Harvard Business Review Blog: How to Curate Your Own Personal Job Feed | Lindsey Pollak's Blog

On the Harvard Business Review Blog: How to Curate Your Own Personal Job Feed

Remember the days when looking for a new job involved the Sunday newspaper classified section and a black magic marker? Thanks to technology, looking for a job today seems to require an advanced degree in data analysis.

There are millions of positions posted online across an ever-changing landscape of job boards, company websites, social networks, apps, and more.

What’s a job seeker to do? You have to become a curator of your own personal job feed, narrowing down all of the various websites and listings to a truly personalized stream of opportunities.

The best way to do this is to set up a select group of bookmarked websites and email alerts that you view every day. Here’s how:

1. Get specific. If you were searching for a pair of shoes online, it wouldn’t be a very good strategy to go to Google or another search engine and type in “shoes.” You’d more likely visit the website of a retailer that caters to your specific style and budget, then search for the type of shoes you want — the style, the price range and perhaps the color or heel height.

The same goes for job hunting. A common mistake among job seekers using the biggest job boards — such as CareerBuilder.comMonster.comIndeed.com, and SimplyHired.com — is to search too broadly.

Your first step in cultivating a personal job feed is to get clear on the exact terms that best match the jobs you want. If you cast too wide a net, such as searching on “marketing” or “Atlanta” or “writing skills,” you’ll receive too many results that waste your time and energy.

Always use the Advanced Search page for any job board you visit, which allows you to enter multiple search criteria (such as marketing jobs in Atlanta that require excellent writing skills), and be as specific as possible in terms of industry, location, experience level and other factors (such as specifying “online marketing” or “copywriting skills.” Yes, you may occasionally miss out on a listing here or there, but you’ll make up for it in the time saved culling through hundreds of postings that don’t fit your needs.

Read the rest of this post at Harvard Business Review…

  1. Kevin Katian says:

    I enjoyed reading your article, but with all due respect, haven’t the job boards really made finding a job more difficult? They are so impersonal and EVERYONE has a resume (regardless of their education and qualifications) so it is almost impossible to stand out with just a resume. Companies hire people they know and like and it’s impossible to be known and liked from a piece of paper. People have to find ways to get in front of hiring managers WITHOUT getting lost in internet wave of job seekers. Marketing is about standing out from the crowd and you can’t stand out if you’re looking for a job the same way everyone else is…just my opinion…Kevin Katian

    • Lindsey Pollak says:

      Thanks for sharing your thoughts. I agree that job hunting through job boards can be difficult, but I think it’s still an important piece of the puzzle when job hunting. The easiest job to get is one that’s available, so job boards help people know what positions are in demand.

  2. I agree with Kevin, using the big job boards always leaves me feeling that I am missing something. I recommend to college grads is finding job boards that are specific for whatever industry they are looking to find work in. There are 1000’s of job boards out there you just have to search for one that is the right fit.

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