Renovate Your Informational Interview Strategy - Guest Post by Alexia Vernon | Lindsey Pollak's Blog

Renovate Your Informational Interview Strategy – Guest Post by Alexia Vernon

When Lindsey offered me the opportunity to guest post on her blog, I was thrilled. I knew I’d have the opportunity to speak to a savvy career development audience—one composed of people who more than likely know what an informational interview is and are ready to refine their use of the strategy.
(Editor’s Note: If you’re not familiar with informational interviewing, read more here)

I believe there are three chief things to learn from an informational interview.

First, in an informational interview you have an opportunity to learn about a specific company. A lot of jobseekers, particularly young professionals, use informational interviews for this reason. Most of the time we actually know quite a bit about the particular company, and that’s why we’re in the room. We aspire to work there. If this is the case, make sure you ask questions you don’t already know the answer to. Use the knowledge you’ve acquired as a stepping stone to learn more. For example, I’m really interested in your company because of your commitment to _______. How do you see this play out in the work that you do?

Similarly, I recommend asking: In the last year I know you’ve _______. What do you have on tap in the next 6 months to 1-year?

Second, we can use informational interviews to learn about the specific kind of work entailed in a particular job. While conducting an informational interview with a senior leader or hiring manager can be a great way to get your foot in the door, you often get more clarity on the kind of work you are best suited for if you speak with someone currently doing it. (Remember, it’s the tasks you perform daily that will be one of the greatest predictors of workplace satisfaction. While working for a nonprofit start-up might sound sexy because of your interest in social justice, if 80% of your responsibilities will be answering phones or searching for funding, it may not be such a great fit.) Therefore, ask questions like: What does a typical day look like for someone in _______ role?  What professional strengths, communication style, professional interests, etc. should someone in _______ role have?

Third, an informational interview is a superb way to learn how we can make ourselves more competitive for the kind of work we aspire to do. If you feel you have forged the foundation for a solid relationship with your informational interviewee, ask her if she would be comfortable reading over your resume and offering 2-3 suggestions for strengthening it. Two of my other favorite questions in this category are: What do you feel would be necessary for my application to ”pop” if I were to apply for ______ position should one become available in the future? What opportunities would you recommend for me to further my learning and growth in _______? Don’t miss out on the opportunity to receive feedback on what you most need to know to be successful with this or a similar company down the line.

Alexia Vernon is a career and leadership speaker, coach, trainer, and the author of the new book, Awaken Your CAREERpreneur: A Holistic Road Map to Climb from Your Calling to Your Career available at,, and from selected booksellers. Connect with Alexia on Twitter @GenWeCoach.

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  1. Lissy Carr says:

    So exciting to see the topic of Informational Interviews here on your blog! Alexia’s question suggestions are excellent and can really enhance the more basic questions that every Informational Interview (or Infoview, as I call it) should include. Thanks Lindsey and Alexia for shedding a light on one of the most important career steps one can take, the all-important Informational Interview!

    • @Lissy – Thanks for the comment. I am a big fan of informational interviews as well!


  2. Alexia Vernon says:

    @Lissy: Glad that the tips were helpful. I’m really digging your term “infoview.”


  3. Jen Costello says:

    I really love that Alexia has broken the informational interview process down into 3 key categories. This makes the informational interviewing process more focused and less intimidating than trying to select the right questions from a list of 200 or more. Thank you for the terrific content you provide and for featuring Alexia on your blog. I just purchased her book and can’t wait for it to arrive!

  4. Great article. Informational Interviewing is such a powerful too for many aspected of the Career Development process.

  5. @JenCostello: I’m glad my recommended focus streamlines the process for you. I hope you enjoy the book!